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Jurnal Ilmiah Komunikasi Makna
Published by Universitas Islam Sultan Agung
ISSN : 20872461     EISSN : 23374616     DOI : 10.30659/jikm
Core Subject : Education,
Languange, Linguistic, Communication & Media
Jurnal Ilmiah Komunikasi Makna (E-ISSN: 2337-4616, P-ISSN 2087-2461) is a Scientific Journal published by the Department of Communication Science, Faculty of Language and Communication Science, Universitas Islam Sultan Agung (UNISSULA) Semarang. Jurnal Ilmiah Komunikasi Makna is intended to the national and international scholarly community. The aim of this journal is to publish high-quality articles dedicated to all aspects of the latest outstanding developments in the field of communication. Articles published are the results of research, bringing the new sights (scope) on Cultural Studies, Public Relations, and Media.
Arjuna Subject : Psikologi - Psikologi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol 9, No 1 (2021): Februari 2021" : 5 Documents clear
Konstruksi Media Online Detik.com dan Kompas.com terhadap Vanuatu Fikri Ali Kurnia; Shulfi Ana Helmi; Sunnah Dwi Rochmana
Jurnal Ilmiah Komunikasi Makna Vol 9, No 1 (2021): Februari 2021
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.v9i1.13312

Abstract

Vanuatu is one of the Pacific Island countries that consistently raises the issue of alleged human rights violations in Papua at every opportunity at the UN session. On September 27, 2020, Vanuatu, represented by the Prime Minister of the Republic of Vanuatu, Bob Loughman, returned to address the issue related to human rights violations of the Papuan at the 75th UN session. Vanuatu's statement and its reply from the Indonesian diplomat, Sylvany Austin Pasaribu, at the 75th UN session became the spotlight of various media. Detik.com and Kompas.com as online media pioneers and one of the most frequently accessed news sites, were also reported that occurrence. This research aims to find out the differences between those media on packaging its report of Vanuatu after the issue of Papuan human rights violations was raised at the 75th UN General Assembly. The news period under research is from 27 September to 2 October 2020. This research uses qualitative research method with the Zhongdang Pan and Gerald M Kosicki framing analysis model. In this research, Detik.com was more likely to corner Vanuatu. This matter can be seen in terms of quantity and packaging of news. Meanwhile, Kompas.com, didn't put Vanuatu in an advantageous position, but was trying to show balance in its report.
REPRESENTATION OF RACISM IN FILM (STUDY OF SEMIOTICS OF RASISM IN A GET OUT FILM Emerald Surya JR
Jurnal Ilmiah Komunikasi Makna Vol 9, No 1 (2021): Februari 2021
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.v9i1.4939

Abstract

Through the film "Get Out", the message of racism is shown to demonstrate the evolving behavior of human racists. This film tells the story of a modern black experience named Cris who carried the history of his ancestors. The study was conducted to represent a form of racism, the study used a qualitative method with a descriptive approach, data was obtained by observing images and dialogue. Data analysis using Roland Barthes's semiotic model which consists of a signaling order, namely denotation and connotation. The primary data source is behavior between players, and the main character, secondary data obtained from the literature. The results showed that there were three forms, the first black prejudice to whites, both discrimination against blacks, and the third change in the value of black racism. From the story on "Get Out" film shows the behavior of racism still exists today, and is growing
Strategi Komunikasi Public Relations Aston Imperium Hotel dalam Mempertahankan Kearifan Lokal di Era 4.0 Sefy Andhriany
Jurnal Ilmiah Komunikasi Makna Vol 9, No 1 (2021): Februari 2021
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.v9i1.11355

Abstract

Preserving local culture by reflecting it in every organization's activities becomes a challenge for Public Relations in the digital era 4.0. This is due to a shift in local culture which was replaced by foreign cultures that entered Indonesia. Various kinds of communication strategies are carried out, one of them is by the Public Relations of Aston Imperium Purwokerto hotel which maintains the local cultural specialties at the hotel. This study aims to analyze the communication strategy carried out by Aston Imperium Hotel Public Relations in maintaining local diversity in the 4.0 era. This study uses qualitative research methods with data collection techniques through in-depth interviews, observation, and related literature studies. The results of this study indicate that the Aston Imperium Hotel Public Relations communication strategy is implemented internally and externally. Internally, local culture is included in the forms of food and beverage, Banyumas regional specialties, hotel interiors and rooms by displaying puppet decorations and Banyumas batik motifs, employees inserting Banyumas local language in greeting guests, providing clothing counters and batik decorations in the hotel. Externally, Aston hotel PR cooperates with the local government and tourism office to support maintaining local wisdom.  
KOMUNIKASI RETORIKA OLEH BRAND AMBASSADOR DALAM KAMPANYE KOSMETIK CRUELTY-FREE Monica Aprillia Gunti Saputri; Indra Novianto Adibayu Pamungkas
Jurnal Ilmiah Komunikasi Makna Vol 9, No 1 (2021): Februari 2021
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.v9i1.11257

Abstract

Sebelum sebuah produk kosmetik siap dipasarkan, produk tersebut harus mengalami pengujian terlebih dahulu. Pengujian ini biasanya dilakukan terhadap binatang, khususnya kelinci putih. Tidak jarang binatang-binatang tersebut teracuni, buta, bahkan mati akibat pengujian ini. Pengujian terhadap binatang atau animal testing adalah salah satu bentuk dari penyiksaan terhadap binatang atau animal abuse. Hal ini lah yang ditentang oleh The Body Shop sejak pertama berdiri pada 1976, merek ini berkomitmen untuk menjadi merek kosmetik cruelty-free, merek yang tidak melakukan pengujian terhadap binatang. Di pasar Indonesia, The Body Shop sudah hadir sejak tahun 1992 dan baru pada tahun 2017 memiliki seorang Brand Ambassador, yaitu Cinta Laura. Penelitian ini bertujuan untuk mencari tahu bagaimana komunikasi retorika Cinta Laura sebagai Brand Ambassador kosmetik cruelty- free. Penelitian ini merupakan penelitian kualitatif dengan paradigma konstruktivisme, serta menggunakan metode deskriptif. Teknik pengumpulan data yang digunakan adalah wawancara mendalam dengan tiga jenis informan, yaitu informan kunci, informan ahli, dan juga informan pendukung. Dari penelitian ini dapat diperoleh hasil bahwa komunikasi retorika yang dilakukan oleh Cinta Laura sebagai brand ambassador dari The Body Shop Indonesia yang mengampanyekan kosmetik cruelty-free sudah sesuai arahan yang diberikan oleh pihak perusahaan. Namun, audience melihat komunikasi retorika yang ia lakukan lebih fokus pada agenda untuk meningkatkan penjualan saja, dan kurang meyakinkan audience dalam hal kampanye yang dibawakan.
MENYELESAIKAN MASALAH INTOLERANSI: ANALISIS PERAN DAN BENTUK KOMUKASI (Studi Kontroversi Pondok Pesantren Waria Al-Fatah Yogyakarta) Muhyidin Abdillah; Nila Izzamillati
Jurnal Ilmiah Komunikasi Makna Vol 9, No 1 (2021): Februari 2021
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.v9i1.11302

Abstract

Indonesia is a multicultural country that upholds the values of tolerance. But along with the development of increasingly sophisticated times the value of tolerance is increasingly lost. Tolerance that is always held in high esteem is now replaced by an attitude of intolerance that is increasingly common in this increasingly sophisticated digital era. Intolerance is a serious problem that must be faced by Indonesia. The digital age makes it easy for people to spread information. However, this increasingly sophisticated era if not utilized properly will cause problems. One of them is the problem of intolerance that occurs in the waria boarding school Al-Fatah Yogyakarta. This problem occurs because there is information from a media that is still in doubt. Transvestites who are vulnerable groups whose presence is only underestimated by both the state and society. Thus, transgenders who are only a minority group often receive discriminatory actions from intolerant mass organizations. The intolerant mass organization demands to close the pesantren which is a gathering place for transvestites to study religion. So then it is interesting to study. This study aims to determine the role and form of education in solving problems of intolerance in the waria al-Fatah Islamic boarding school in Yogyakarta. This study uses a qualitative descriptive approach with Miles and Huberman analysis techniques. While data collection through observation, interviews and documentation. The results of this study are intolerance that occurs in the Al-Fatah transgender boarding school due to misunderstandings in communication and acts of intolerant mass organizations in spreading information Communication has an important role in resolving these problems. Form of communication between groups with the aim of mediating the problem successfully carried out by the parties concerned. Communication between groups consisting of pesantren, government and the community provides solutions to the problem of intolerance.

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